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Marketing Success For Your Consultancy - Build Your Brand

Marketing Success For Your Consultancy - Build Your Brand
Last updated 10/2021
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.02 GB | Duration: 0h 50m
Build your consulting business through developing your strategy, marketing, value proposition and brand to sell more


What you'll learn
Build your consulting brand to stand out from others
Enhance your consulting skills
Create your 30 second elevator pitch
Develop your value proposition to win more business
Create your getting started in consulting checklist
Building your network
Create your first consultancy strategy
Requirements
Ideally you will have business experience and be able to use Microsoft Office (or equivalent).
Description
This course is based on real-world experience. It takes you through key tools and techniques that will help fast-track a consulting career that builds on your business experience. it is suitable for you if you have business experience ad expertise or if you are transitioning from a military career. In the course you will learn how to:-Deliver your 30-second elevator pitch - so you can engage new clientsBuild your value proposition to stand out from the crowdDevelop your brand to reflect the value you offer to clientsCreate your consulting credentials to provide evidence of your worthHow to start building your consultancy networkProduce a consultancy strategy The tools and techniques provided can be used after you have finished the course to help you reflect on your continuing progress.With practice, you will be able to pitch your consulting offer to potential clients. And using your value proposition you can demonstrate where you will add value to a client's business. If you already have business experience this course will help you develop the skills you need to help you be successful.As a consultant, it is easy to fall into the trap of describing what you do. When what you really need to be saying is how you will help your client make the difference they want to make. So instead of focusing on our method or explaining how you work change your approach using the skills, you will learn in this course to grow your consulting business.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Your 30 Second Elevator Pitch
Lecture 2 Creating your 30 second elevator pitch
Section 3: Your Consulting Inventory Checklist
Lecture 3 Your Consulting Inventory Checklist
Section 4: Consulting for professionals
Lecture 4 Consulting for professionals
Section 5: Value Proposition Evaluation
Lecture 5 Value proposition evaluation
Section 6: Building your consulting network
Lecture 6 Building your consulting network the first steps
Section 7: Wrap up and give it a go
Lecture 7 Wrap up
You are looking to sell consulting work to your clients.,You may also have just started your own consulting business,Digital professionals looking to add more value,Established consultants looking to improve your business

Homepage
https://www.udemy.com/course/starting-consulting-for-experienced-professionals/


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