Platform Business Models Text and Cases [#982108]

Free Download Platform Business Models: Text and Cases
English | 2025 | ISBN: 9819553539 | 333 Pages | PDF EPUB (True) | 41 MB
This textbook provides learners with an in-depth analysis of firms that operate as platform businesses. It introduces platform firms as unique business models. Leveraging the early literature on network economics and strategy frameworks, this text elucidates how platform business firms evolve in the modern business world. Taking a strategic perspective, it engages learners with core concepts, frameworks, and tools required to design and operate a platform business firm. Using case studies and analytical frameworks, the book (a) differentiates platform business firms from traditional pipeline firms; (b) explores engagement with different user-groups, value architecture (value creation, delivery, and capture), and operations of platforms; © elucidates resources and capabilities of platform firms that provide them with sustained competitive advantage; (d) analyzes performance levers in operating platform business models, including complementarities with other business models; and (e) discusses the sustainability of platform business models in the face of technological, regulatory, and societal challenges, among others.