International Fashion Marketing [#981208]

Free Download International Fashion Marketing: Strategic Management and Promotion for Global Fashion Brands
English | 2026 | ISBN: 139862389X | 452 Pages | EPUB | 3 MB
Ideal for upper-level undergraduate and postgraduate students studying Fashion Marketing, Management and Merchandising, this textbook considers how fashion brands adapt their products and marketing strategies and campaigns to align with regional preferences and cultural differences.
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